Facilitated by TJ Badru.

Your product is only as good as the relationships behind it.

Welcome to Stakeholder Management:

In Agile, stakeholders are not just people who attend the sprint review. They are active participants in shaping what gets built, when, and why. This session teaches you how to identify, engage, and manage stakeholders in a way that builds trust, reduces friction, and keeps your product moving forward.

What We’ll Cover:

• Who counts as a stakeholder and how to identify all of them (not just the obvious ones)
• Stakeholder mapping: Power/Interest Grid and RACI model
• How to communicate with different types of stakeholders: executives, users, technical teams, external partners
• Managing competing priorities and conflicting stakeholder needs
• Setting and managing expectations throughout a project
• How to handle stakeholders who want to bypass the Product Owner
• Bringing reluctant stakeholders into the Agile process
• Sprint Review as a stakeholder engagement tool
• Stakeholder communication cadence: what to share, how often, and in what format

Real-World Scenarios We’ll Work Through:

• A stakeholder who keeps adding scope mid-sprint
• An executive who wants weekly status reports but never attends reviews
• A user group whose feedback contradicts what the business wants
• A key stakeholder who is disengaged and hard to reach

Benefits of Attending This Session:

Participants will leave with a stakeholder map template, a communication plan framework, and practical techniques for navigating the human side of Agile product delivery.